The process of using surveys are fraught with possible traps and mistakes. The type of questions asked the region the survey is deployed in, the type of people who are asked, and even something as simple as the order of the questions can influence the data gathered. One example is a survey in 2003 asked people “whether they would ‘favor or oppose taking military action in Iraq to end Saddam Hussein’s rule.’ However, when asked whether they would ‘favor or oppose taking military action in Iraq to end Saddam Hussein’s rule even if it meant that U.S. forces might suffer thousands of casualties,’ responses were dramatically different.”1 This easily shows how surveys can be misleading due to psychology. Surveys are still a popular form of data collection though, due to the fact that if implemented correctly, this type of research can give a great amount of insight. Even the best survey can never be one-hundred percent accurate, especially for the entire population, but it is different than other forms of research. Surveys can show the beliefs and perspectives of as many people as possible to give a greater understanding of society. In studying history, for example, one can see how perspectives and beliefs of people changed over time. When Americans were asked what the most important issue facing the country was, the answers depended upon what was happening.

Keeping out of the war, for example, was one of the most important issues during 1941, but this worry disappears in 1997. 2 This primary source is an excellent way for Historians to understand past perspectives. War was an issue in 1941 due to world war II and not in 1997 due to a lack of foreign wars the US was involved in since it was before 9/11. As for responses, especially with open-ended questions, one can expect similar types of answers, but even people who believe in the same thing can answer a question drastically differently. One can never assume that people taking the same survey will answer the same or different. The complex interactions of environment, social class, race, gender, and sexual orientation to name a few creates a unique situation for each person. Even if you are in the same social category as another person your beliefs can be different. For example, the Equal Rights Amendment failed to pass due to divisions within one category. Despite the ERA giving equal legal rights for all, many women believed that “the ERA would do away with much of the special status granted to women, including the right to be supported by their husbands, and would damage the traditional American family.” 3

Answers and beliefs are heavily influenced by not one, but multiple social categories as well as individual natures. One can hypothesize what social group will answer in a certain way, but people are not simple, and even similar groups can believe in opposite views. Overall, surveys, despite their faults, is one of the best ways to grasp an understanding of many perspectives on a specific topic that takes all the difference between people into consideration.

Footnotes and Work Cited

1  “Questionnaire Design.” Pew Research Center Methods. Pew Research Center. Accessed January 31, 2020. https://www.pewresearch.org/methods/u-s-survey-research/questionnaire-design/.

2  Aisch, Gregor, and Alicia Parlapiano. “’What Do You Think Is the Most Important Problem Facing This Country Today?’.” The New York Times. The New York Times, February 28, 2017. https://www.nytimes.com/interactive/2017/02/27/us/politics/most-important-problem-gallup-polling-question.html?_r=3.

3 Law, Tara. “The History of the Equal Rights Amendment.” Time. Time, January 15, 2020. https://time.com/5657997/equal-rights-amendment-history/.

In our previous class discussions, we examined how sociology can be compared to the “hard sciences.” In collecting data through processes such as surveys, sociologists, like other scientists, analyze numbers and trends to form hypotheses and eventually reach conclusions about the research topic. Unlike other sciences, sociology is composed of subjective material relating to individuals’ values and belief systems whereas the hard sciences are more concrete. Using surveys allows researchers to study patterns that reveal themselves over time by accumulating original data from groups that are too large to examine. Surveys are more personalized than other traditional research methods since the researches who conduct them are using them as tools to connect directly to their subjects to evaluate their viewpoints.

For conducting our research, conducting a survey is a great approach because if each member of the class intrinsically gathers results from a diverse group of people on Ramapo College’s campus, the results can be generalized for the overall Ramapo population. This can only occur if we carefully follow the proper guidelines and avoid any room for misinterpretation and confusion from the participants. To do so, double-barreled questions and words with strong connotations should be avoided as well as other forms of push polling. As noted by the Pew Research Center, the first step of conducting a survey is to decide what matters will be encompassed in the survey. The article mentions techniques such as open- and closed-ended questions and the ordering of questions that could have a significant impact on the way the participants answer the survey and whether or not they are likely to continue answering. Additionally, the article claims that asking demographic questions is always helpful for the researchers for when they make connections later when assimilating why some participants answered one way and others answered differently.[1]

I believe that conducting the survey will be a better learning experience than using more traditional research methods because of how customized it will be. We will be creating it ourselves by coming up with our own questions, using Google Forms as our platform, and asking a group of people that we share ties to. Although the participants will most likely remain anonymous, it is more eye-opening to study results from people who we personally reach out to, whether that may be through social media or in person, than to read articles that are already written, analyzed, and published. It will certainly be an interesting experience as well because no, people will not answer the same way as each of us do. I do not expect them to share the same opinions as me; even if they believe in the same overall picture as I do, I am sure that there are smaller and more technical subtopics that may cause us to differ in opinion. I do think that gender, race, and social class, as well as other factors such as religion and familial upbringing, impact the ways we see the world since these aspects form our identities and are what unite us as a human race as well as are what divide us, unfortunately. I expect to see these differences reflected in survey responses because just in casual conversation and in the manners people express themselves through their fashion styles and in social interactions, these traits are evidently revealed.

Bibliography:

[1] “Questionnaire Design.” Pew Research Center Methods. Pew Research Center. Accessed February 4, 2020. https://www.pewresearch.org/methods/u-s-survey-research/questionnaire-design/.